Christmas 'influences rise in outsourcing'
27/12/2007
More companies outsource services to others over the festive season, a marketing director has explained.
QPC's Martin Blacher has suggested a range of reasons why companies tended to increase outsourcing at Christmas time.
He said they included rapid growth and mitigation of risk, adding that Christmas was only one time subject to higher levels of outsourcing.
QPC supports global companies like Vodafone, TNT and Barclays as they seek to improve business performance.
This is achieved via outsourcing, which can be used to help customer service operations bust drive operational and strategic goals, the company says.
"Other typical factors include marketing campaigns, rapid growth, mitigation of risk and financial factors such as the need to move from capital expenditure to operational expenditure," said Mr Blacher.
Customer Contact Association recently reported that CM Insight research put the value of the UK call centre outsourcing industry at £1.4 billion and the UK offshore services industry at up to £240 million.
Click to call us
Click to email
Click to live chat